Marketing Research and Outsourcing Marketing Functions
for the
Ceramic Tile and Stone Industry
Research Reports
Comprehensive Research Reports for the USA Markets are available that will give you all the details of the Stone Industry, the Ceramic Tile Industry and the Floor Covering Industry on a whole. The report provides forecasts and trends, and lists major importers and their foreign suppliers.
Understanding Your Needs (Surveys)
Understand your client and market needs through having CTaSC develop online surveys to reach target audiences and markets. Click here for Survey Services.
Evaluating your Products and Product Mix to Introduce your Products to the USA markets (positioning)
For importers or domestic and foreign manufacturers of ceramic tile, stone or related products. Will test products and research demand for product type to help you position the product in the market, and design the right marketing plan and sales plan. Click here for Market Research for Exporters.
Product Suitability
CTaSC will test products and evaluate their suitability so you can correctly recommend usage and minimize job failures. Strengths and weaknesses will be noted and Installation Specifications and Recommendations can be written for the products.
Customized Marketing Outsourcing
Outsource your marketing functions to CTaSC that you don’t have time for internally, but can’t afford to miss the opportunity to work smarter. Promotions, advertising, planning, Internet Strategy development...All Programs Customized for You Everyone’s business and situation is different. CTaSC will customize Your market research plan or marketing functions for your needs, so you can make better decisions and implement your plans and promotions in a timely manner to get the return on your investment sooner rather than later.Collect information, create the plan, implement and perpetuate the plan, and measure the performance and adjust during and after the promotion.
Donato Pompo is a member of the Floor Covering Institute (www.floorcoveringinstitute.com). The institute was founded in 2007 with the vision to create an independent resource for the industry that would help companies and people improve their businesses, create new partnerships and business solutions, and find new markets and channels for their products.
The institute has several industry experts with a variety of backgrounds and experiences expanding the options and resources available to our clients.
Strategic areas of focus include mergers and acquisitions, international business, market development, product sourcing, traditional and non traditional marketing including social marketing, brand management, distribution, logistics, claims and complaint prevention, retail including luxury markets, trouble shooting and best practices across many disciplines.
The Floor Covering Institute's perspective is global. Economic changes, fluctuations in currencies, cost and availability of raw materials, political and cultural changes, environmental policies, technology and innovation - they all affect floor covering markets around the world.
click here for an Adobe pdf copy
